Most popular horror movies
We gathered research on the most popular horror films ever based on IMDBs data. IMDB shows that 'Annabelle' is the most popular horror at the moment, which suggests that supernatural/exorcisms horrors are very popular.
We researched the popular film site, Lovefilm. We looked at the most popular horrors to help us decide what sub-genre of horror we wanted to do. Looking at Loveflim's data, the most popular horror is 'The Conjuring', this suggests that supernatural is a very popular sub-genre.
To find out what people are watching now, we went to Metacritic and looked at the newest horror movies by date to see what sub-genre is most popular at the moment. We also looked at the sub-genres of the higher scoring movies to see which was most popular - Metacritic gave them all scores out of 100.